The need of business to operate while utilizing cloud based applications cannot be overlooked. Many applications are created to support the benefits that come along with cloud based technology. This means that the identity points (users, devices or applications) are to support an ever-growing line-up of login credentials. One such application is Salesforce. Salesforce is a widely adopted CRM application solutions provider that runs on the cloud. The solutions are designed to help businesses generate leads, gain new customers, lock deals faster, and sell, service and market their products.

One technological hold up comes into picture when access and signing in of users into the Salesforce application is to be facilitated manually. The need of application integrator to interact with IAM ecosystem and Salesforce solutions cannot be overlooked. Avancer has created Salesforce – IdM Provisioning Enterprise Application Integrator to enable interaction between IAM framework and Salesforce application. It helps in improving usability and adoption of Salesforce applications by automating manual task of provisioning users. It also sets in place technological aspects of IAM including single sign-on, administration through centralization and automation of user identity and access rights.

Avancer’s Salesforce- IdM Provisioning Enterprise Application Integrator provides IT department better control over their cloud based investments. It acts as a trusted administrator virtually that performs IdM tasks including creating user account IDs, changing passwords, and assigning roles and permission sets. Developed with the aim of reducing administration costs involved in manual duplicate effort of updating identity and access related configuration, the Application integrator provides better control of access.

Avancer developed Salesforce connector that caters to all Identity Management functions to automate interaction between App and IdM system. It takes care of all IdM functions that are usually performed manually.

Listed below are the key features of IdM Provisioning Enterprise Application Integrator for Salesforce by Avancer:

• Negate manual duplicate efforts in access for Salesforce app by enabling secure, timely and accurate automation of the Salesforce provisioning process
• Facilitate Single Sign-On on Salesforce application by integrating it with existing IAM infrastructure.
• The connectivity through application integrator takes down help desk intervention for access related requests.
• Brings down administrative costs by decreasing maintenance costs, auditing requirements and data security risk.
• Audits and tracks inactivate a user’s record in all associated domains from a single source, no additional certification required.

Avancer’s Salesforce CRM – IAM Connector supports following functions

• LDAP Authentication
• User Security & License Management
• Password Management
• Role & Permission Set Assignments
• Public Group & Profile Management and Reconciliation
• Lead, Contact, Account & Opportunity Management

Overall it provides a better control in parallel governance of access and management of identity. Avancer’s IAM-Salesforce Integrator allows IT department to achieve smooth access visibility and control over usage of application by the users. It features following set of capabilities:

• Agile Set-Up and Configuration– Enable Active Directory integration with Salesforce Application through a simple, scalable and robust process.
• Identity Synchronization Intelligence– Eliminate login and password related duplicate tasks through integration of users’ details with corporate credentials.
• User Access Integration– Automatically provision and de-provision identities (including users and devices) based on Active Directory guidelines.